In 2008, Jen, her sister Jodi, and their mom Kathy began growing calendula, chamomile, and a whole host of other herbs, drying them on an old screen door and then using the warmth of the sun to infuse them in oils over the course of a full moon cycle. They would travel to various markets and festivals to sell the resulting salves, and the response was incredible!

Fast forward to today, and Green Goo is still a family-run business located in a little town called Lyons in the foothills of the Rocky Mountains. After outgrowing the first two workspaces, Green Goo now has office spaces, a warehouse, and a farm where the founders live and develop every salve and body care product. We've found our way into a pretty amazing group of retail stores, including Walmart, CVS, Target, Safeway, Tractor Supply Co., Meijer, and HEB, among many others.

We still use time-honored traditions and plant-based ingredients to create a line of products that are gentle, effective, cruelty-free, and sustainably sourced. We never use petrochemicals, parabens, phthalates, or any other dangerous additives, because we care about what goes on our bodies and we'd never make anything for you that we wouldn't use on ourselves or our families.